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Jordan Whitney, Inc.

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Phone: (714) 832-3353

Fax: (714) 832-4422

Today is Friday, April 18, 2014

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3/1/2014

2014 GREENSHEET SHORT-FORM AWARDS

Jordan Whitney is pleased to announce its 2014 Greensheet Awards for Short-Form Excellence. Eligible productions include all the new short-form DRTV presentations reviewed in our reports during the calendar year 2013 – over 750 short-form spots. This includes new editions of previously aired spots, as well as productions featuring wholly new products. Judging criteria includes assessment of overall quality of the production, effectiveness of the production to achieve its goals, and the success of the product in the DRTV marketplace. All winners have been ranked at least once on the Jordan Whitney charts.

SHORT-FORM AWARDS

BEST SHORT-FORM PRODUCTION OF THE YEAR
Chop Magic (food chopper)
APG
The ever-enthusiastic Marc Gill made chopping look easy – and fun as well. We also admired the generous package of accessories which included two tortilla pans.

Best Short-Form Beauty Product
Michel Mercier’s Ultimate Detangling Brush (detangling hairbrush)
Emson
Best Automotive Short-Form Product
Detail Doctor Wiper RX (windshield wiper sharpening device )
IdeaVillage/NexTV
Best Short-Form Beauty Accessory Product
Magna Nails (magnetic nail polish)
InvenTel
Best Short-Form Electronics Product
Egg Beats (wireless speaker for iPhones)
IdeaVillage
Best Short-Form Fitness Product
Ab Carver Pro (core & upper body exerciser)
Perfect Fitness
Best Short-Form Housewares Product
Potato Express (microwave cooking sack)
Ontel Products
Best Short-Form Personal Care Product
Slim and Tone Leggings (compression leggings)
Tristar Products
Best Short-Form Pet Product
Bullseye Pee Pads (pheromone infused pee training pad for dogs)
Telebrands
Best Short-Form Self-Help Product
Great Kitchen Secrets (kitchen tips book)
Telebrands
Best Short-Form Sports Product
Zoomies (binocular glasses)
APG/Lenfest Media
Best Short-Form Toy Product
Glow Pets (light-up plush animal toys)
Ontel Products
Most Innovative Short-Form Product
My Spy Birdhouse (see through bird feeder)
Hampton Direct/Lenfest Media
Best Branded Short-Form Presentation
Kobalt Triple Cut (cutting tool)
Lowe’s/Kobalt Tool/Atomic Direct
Best Short-Form Demonstration
Stufz (stuffed burger patty maker)
IdeaVillage/Zoom TV Products
Best Before/After Use in Short-Form
Air Curler (hair styling tool)
Hampton Direct
Best Short-Form Offer
MicroTouch SwitchBlade (2-in-1 hair trimmer)
IdeaVillage/Blue Moon Studios
Best Short-Form Direction
Light Angel (wireless motion activated light)
Telebrands/Sullivan
Best Short-Form Writing
Dutch Glow (furniture polish)
SAS Group/Jordan Drew Corp.

 

Award Winners

2014 GREENSHEET SHORT-FORM AWARDS

3/1/2014

Jordan Whitney is pleased to announce its 2014 Greensheet Awards for Short-Form Excellence. ...

Get the Full Story

2014 GREENSHEET INFOMERCIAL AWARDS

3/1/2014

Jordan Whitney is pleased to announce its 2014 Greensheet Awards for Infomercial Excellence. ...

Get the Full Story

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